CUSTOMIZE DIGITAL MARKETING PROGRAM

Welcome to our customizable digital marketing program! Tailor your learning experience by selecting any 10 Modules that best suit your interests and career goals. Our comprehensive range of modules covers essential aspects such as social media marketing, search engine optimization (SEO), content marketing, email marketing, pay-per-click (PPC) advertising, web analytics, and more. Dive deep into areas that intrigue you the most, whether it’s mastering the art of influencer marketing or understanding the intricacies of digital branding. With our flexible program, you can craft a curriculum that aligns perfectly with your aspirations in the dynamic field of digital marketing. Join us and embark on your journey towards becoming a proficient digital marketer.

MODULES

  • What is Digital Marketing?
  • Scope of Digital Marketing
  • Requirement of Digital Marketing
  • Latest Trends in Digital Marketing
  • Digital Marketing for working professionals
  • Digital Marketing for Small, Medium, & large businesses
  • Job opportunities
  • Objectives of online marketing
  • Elements of Successful Digital Strategies
  • Secrets of Successful Campaigns
  • Practical : Defining a Business Objective
  • Digital Banner Designing
  • Graphic Designing Fundamentals
  • How to use Canva?
  • Logo Designing Fundamentals
  • What is Domain?
  • What is Subdomain?
  • Types of Domain & Extensions
  • How to Buy?
  • Web Hosting, FTTP Account & cPanel
  • Domain Flipping
  • How to sell Domain?
  • Top Selling Platforms
  • What is WordPress?
  • Why WordPress?
  • WordPress.com vs WordPress.org
  • WordPress Page Builders
  • WordPress Plugins & Settings
  • WordPress for Blogging
  • WordPress for Personal Website
  • WordPress for Business website
  • WordPress for E-commerce
  • Shopify Introduction
  • Why Shopify for E-commerce
  • Setting up a Free Shopify Account
  • Understanding App Store
  • Building a website
  • 30+ Top Free Apps
  • What is SEO?
  • Importance of SEO
  • How does search a engine works?
  • Introduction to SERP
  • Different SEO techniques
  • Top Ranking Factors
  • Black Hat vs White hat SEO
  • Different Google Algorithms
  • On-page SEO
  • Off-page SEO
  • Technical SEO
  • Advanced Keyword Research
  •  Local SEO
  • Mobile SEO
  • Google Search Console
  • Optimizing Website Speed
  • E-commerce SEO
  • What is SEO report?
  • Backlinks
  • What is a Blog?
  • How does Blogging work?
  • Benefits of Blogging?
  • SEO in Blogging
  • Making money with Blogging
  • How to choose a niche in blogging
  • How to connect Google AdSense
  • What is Google AdSense?
  • Account Approval & Account Setup
  • AdSense Guidelines & Requirements
  • Niche Content Research
  • Traffic Strategy
  • Basics of Google Analytics
  • How to set up Google Analytics
  • Understanding Website Analytics
  • Reports in Google Analytics
  • Users & Access in Google Analytics
  • Understanding Audience 
  • What is Email Marketing?
  • How to do Email Marketing?
  • Top tools for Email Marketing
  • How to write an Email?
  • Tracking Conversion Rate
  • Facebook
  • Instagram
  • YouTube
  • Twitter
  • LinkedIn
  • Quora
  • Pinterest 
  • What is SMO?
  • Platforms & Supported Content 
  • Profile Optimization on Platforms
  • Content Strategies by Platforms
  • Post Scheduling 
  • Creating Calendar
  • Tools for content creation
  • SMO Report
  • Introduction
  • Set up your first Google Ad
  • Google Ads Working
  • Types of Ads
  • What is Landing Page?
  • Search Ads & Display Ads
  • YouTube Ads & Call only Ads
  • Shopping Ads
  • Optimization & Reporting
  • Keyword Research
  • Setting up a Channel
  • Understanding Algorithm
  • YouTube SEO
  • Understanding Shorts
  • Channel Monetization
  • Ranking Factors
  • Access Management
  • Creating a Profile
  • Verification
  • SEO
  • Adding Products/Services
  • Analysis & Reporting
  • Reviews & Reputation
  • Website Optimization 
  • Social Media Optimization
  • Integration of Platforms
  • What is ORM?
  • Importance of ORM?
  • ORM vs SMO
  • Handling Negative Comments
  • Understanding Audience
  • Audience Expectations
  • Types of Influencer
  • Categories of Influencer
  • Choosing right Influencer
  • Colors Psychology
  • Do’s & Don’ts
  • Understanding Consumer Psychology
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Hrs Training
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Hrs Assignment
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Month Iive Training
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Certificates
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